They say “Content is King” - so what then is collaboration? Without collaboration, your content barely has a chance, and certainly can’t be king. Bringing together different skills and different viewpoints is how magic happens. Collections allow you to work with your internal team, other departments, and outside partners to select, organize, and approve the right content for your needs. It’s an effective way to get that buy-in and sharing of opinions that you need to take your content to the next level.

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